Legal

Terms and conditions

Plain English: how we price, what is included, who owns what, and how a project starts and ends. The signed contract is the binding document; this page explains the standard terms in it.

Who we are. YektaD is a trading name of Y & A Design Ltd, registered in England and Wales, company number 08931578, incorporated in 2014. We are not VAT registered, so no VAT is added to our prices. Questions: contact@yektad.com.

Prices and payment. All prices are in pounds sterling, except that the Local, Area and Growth plans also have fixed prices in euros and US dollars, shown on our plans page; the currency is agreed in your contract and you pay in that currency. Payment is by card (Visa, Mastercard, American Express, Apple Pay or Google Pay), by Klarna, all processed securely by Stripe, or by bank transfer. Projects are priced by scope, not per page, and the price is confirmed in writing before work starts. Retainers are invoiced monthly in advance. Larger builds are paid in stages set out in the contract; the website and SEO pack is paid in three parts: 50% to start and two further parts, normally one a month. Your site is connected to your domain and handed over the moment the final part is cleared, so paying sooner means going live sooner. Nothing goes live or is handed over until every invoice is cleared.

What is included, and what is not. The scope in your contract is what is included. Any third-party cost is yours and is never included in our price: domain names, hosting, API keys, developer accounts (for example an Apple Developer account), stock images, plugins and similar. If you would rather we run any of those under YektaD's own accounts, that is a monthly retainer agreed in the contract. Text, images and details for the site come from you; on request we can create on-brand images with AI, agreed per project. Sites are built in code, kept in a private GitHub repository that becomes yours at handover, and hosted with a reputable hosting provider we choose for your website; changes after go-live are included on a retainer; without one, you own the code and can hand it to any developer, or we can add a CMS (a secure login, database and editor) so you can edit it yourself, quoted as an optional extra in the contract.

Delivery. A simple website is usually delivered in two to five working days from the day we have received everything we need from you. Timelines start when your content arrives, not when the contract is signed. We are not available at weekends.

Ownership. Everything we build for you belongs to you. The intellectual property transfers to you once every invoice and any outstanding third-party cost has been cleared; the work is then deployed to your domain and handed over. Until then it remains ours.

Retainers. App maintenance is a retainer with a minimum term of three months, paid monthly in advance. Our SEO plans (Local, Area and Growth) are covered in the next paragraph. Either side can end a retainer with thirty days' written notice. What a retainer includes is set out in the contract; new features or work outside that scope are quoted separately.

The Local, Area and Growth plans. These are our monthly SEO, AEO and GEO plans, described on our plans page. What each plan includes is set out on that page and in your contract; reports and updates are shared in your client portal, with an email when there is something new. AI checks (ChatGPT, Gemini and Perplexity) run every three months on Local; on Area and Growth they run monthly and include fixes. Local and Area are for independent businesses with one base serving local customers; Local covers up to three main services and Area up to six. We confirm the right plan after a free check. Each plan has a minimum term of three, six or twelve months. The start fee is paid before work begins. Start fees, including a new website as part of a plan (£495 on Local, up to eight pages; £950 on Area, up to twenty pages; £5,900 for the Growth website and SEO pack, up to sixty pages, on six- or twelve-month plans) are one-off costs, separate from the monthly plan. On a six- or twelve-month Growth plan the £5,900 pack can be spread over twelve monthly parts, paid in advance alongside the plan by card (including Apple Pay and Google Pay), Klarna or bank transfer; the first part is paid before work begins, the website stays on our hosting until every part is paid, and if the plan ends early, any pack parts still outstanding remain due. If you move from Area with a new website to Growth within twelve months, the £950 Area start fee you paid counts towards the Growth pack, and you pay the difference, one-off or spread in the same way. A website that is good but needs some work is given a fixed quote after the free check, never more than the new-website start fee for that plan; the agreed work is listed in your contract and shown in your client portal, and anything outside it is quoted first. Three-month Local and Area plans are paid in full at the start; on six- and twelve-month plans you pay monthly in advance (card, Klarna or bank transfer); Growth on three months is paid monthly in advance. A six- or twelve-month plan may instead be paid in full in one payment at the start: six months at five times the six-month monthly price (one month free: £2,000 on Local, £3,000 on Area, £3,750 on Growth), or twelve months at ten times the twelve-month monthly price (two months free: £3,500 on Local, £5,500 on Area, £7,500 on Growth). Free months apply only to a term paid in full at the start. They do not apply to monthly payments, are never added to a term already paid, and do not carry over or build up. If you move from a six-month term to a twelve-month term, the term already paid stays exactly as it was, the twelve-month term starts when the current term ends, and it receives two months free only if it is paid in full at the start; paid monthly, it is at the standard twelve-month price. You may move up to a higher plan at any time, and the new price and work start from your next monthly payment; moving to a lower plan takes effect at renewal. Each plan includes a set number of small changes a month (two on Local, four on Area and Growth): updating text, prices or opening hours, swapping a photo, adding a review, fixing a broken link or a small tweak to one section. Unused small changes do not carry over. New sections or page designs, redesigns, new features, repairs after changes made by you or a third party, and plugin or security updates on WordPress or similar systems are quoted separately. Where we work on a website you host, you add us as a user and tell us before making changes, so the SEO work is not undone. Payment is always monthly in advance. If a payment is more than seven days late, work pauses until it is paid; everything already live stays live. If you want to leave a six- or twelve-month plan during its minimum term, you give notice: the month you have already paid for is completed, then an exit fee of two months at the standard monthly price for your plan (the three-month rate: £450 on Local, £650 on Area, £850 on Growth, so £900, £1,300 or £1,700) is due, and the plan ends. If fewer than two months of the term are left, you pay only what is left, at the standard monthly price. The lower six- and twelve-month prices are for staying the full term. Any website start fee or Growth pack parts still outstanding remain due, because the website has been delivered, and the website stays on our hosting until everything is paid. Three-month plans, and six- or twelve-month plans paid up front, are paid in full at the start, so there is no exit fee. Paying up front is a commitment to the full term: if you end the plan early, the months already paid are not refunded, in whole or in part, and the work continues, with everything already built staying live, until the end of the paid term. The free months are given in exchange for that full-term commitment. If you end a plan paid up front early and every invoice, including the start fee and any Growth pack parts, has been paid, we hand everything over when you ask, without waiting for the end of the paid term: a website we built in the plan, together with the pages and content created during the plan, transfers to you and we move it to hosting that suits it, telling you any cost before anything changes. A website built as part of a plan is hosted by us, with hosting included, until the minimum term and every invoice are paid; it then transfers to you, together with the pages and content created during the plan, and we move it to hosting that suits it, telling you any cost before anything changes. Pages and content we create on a website you host become yours once the plan is paid. If you end early you may instead buy a website we built out at its normal price, less what you have already paid. On twelve-month plans, for websites we built, we refresh the design once, around six months in. After the minimum term the plan continues month to month, and either side can end it with thirty days' written notice, with no exit fee.

Results. Search rankings, AI recommendations, traffic, leads and sales are decided by Google, AI providers and your customers, so we do not guarantee them. What we commit to is the work described in your contract, done properly, and honest reporting on what is happening.

Your client portal. Once the contract is signed electronically, it lives in your client portal at portal.yektad.com, together with the agreed scope and every invoice. Onboarding runs through the portal (content, access and details we need from you), and so does offboarding when a contract ends: everything is handed over cleanly, with your files, accounts and access.

Cancellation and changes. Retainers and plans: thirty days' written notice once any minimum term has ended; leaving an SEO plan during its minimum term works as set out in the plans paragraph above (a two-month exit fee). Fixed-price projects: work completed and third-party costs incurred up to the cancellation date are payable. Changes to scope are agreed in writing and priced before they are done.

Liability. Our liability for any project is limited to the amount you have paid us for that project. We are not liable for losses caused by third-party services, by content you supply, or by changes to Google, AI platforms or app stores outside our control.

Law. These terms and every contract are governed by the laws of England and Wales.

Last updated 24 October 2026. The signed contract always takes precedence over this page.

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