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How do I get my business recommended by ChatGPT?

More people now ask ChatGPT, Perplexity and Google’s AI for a recommendation instead of scrolling. If it doesn’t name you, you don’t exist for that customer.

The short answer:

It’s called AEO and GEO (answer- and generative-engine optimisation): make your business easy for AI to understand, trust and cite, through clear content, structured data, an llms.txt file and letting the AI crawlers in. We’ve done it, our clients rank #1.

When someone asks an AI assistant ‘who’s the best [your service] for a small business like mine?’, it names a few. If you’re not one of them, that lead never reaches you, and you never even know it happened.

Getting named is a real, learnable practice. It means giving AI engines clear, factual, well-structured content they can quote, marking it up with schema, publishing an llms.txt that tells them what you do, and making sure the AI crawlers are allowed in, not blocked.

It also relies on corroboration: consistent information about you across the web, so the AI trusts the answer. That builds over weeks, but it compounds.

Does it actually work? Yes. Ask ChatGPT for HVAC and planned-maintenance specialists in London and it puts our client Mainteniq first. Same for a Leighton Buzzard accountant (Fouracre) and a Brazilian nutritionist in Europe (Ericka). Three small businesses, ranked #1 by AI, beating far bigger names.

FAQ

Related questions

Is this the same as SEO?

Related, but not the same. SEO gets you ranked on Google’s list of links. AEO and GEO get you named as the answer an AI gives. You want both.

How long does it take?

It builds over weeks to months, on top of the technical groundwork we put in from day one.

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