Kids English app and website: Pip Says
Pip Says is an iPhone and iPad app that helps children aged 2 to 6 learn their first English words through play. We designed and built the app and the website that explains it. It has been on the App Store since 6 November 2026, free to download.
The website, live today.
Toddlers cannot read and parents decide what goes on the phone, so the website has to speak to the grown-up while the app speaks to the child.
Live site, as it looks today on desktop and mobile. Visit pipsays.net → See the app on the App Store →
The job, at a glance.
Problem, build, result.
What they needed
Families who speak another language at home want their small children to hear first English words, without reading, ads or accounts, and with the parent in control.
The build
Pip the parrot asks for a word out loud and the child taps the right picture, with a parents' corner and buttons in ten languages, daily play time controls and a PIN, plus a website that explains all of it to parents.
On the App Store
Pip Says has been on the App Store since 6 November 2026, free to download with three free topics and one purchase to unlock the rest. The website explains how it works, answers parents' questions and links to help, privacy and terms.
What we did.
The app, for iPhone and iPad
Designed and built by us: Pip the parrot and an animal friend the child chooses, two ways to play (Find it and Listen), British or American voices, and 56 words in six topics. What it means for families: a child can play alone, because every word is said out loud and nothing needs reading.
Ten languages for the grown-ups
Buttons and parent pages in English, Russian, Turkish, Spanish, Portuguese, Italian, Polish, Arabic, Japanese and Chinese. A purple button repeats Pip's question in the family's language, then in English again. What it means for families: a parent can set it up in their own language, and the child hears the link between the two.
Parent controls
A daily play time with a goodnight lock or a reminder, a PIN, separate profiles for siblings, a weekly view of words heard and found, and a parents' corner behind a grown-ups check. What it means for families: parents decide how long and when, without a long setup.
Privacy and price
No ads, no account, no tracking in the app, and it works offline. Free to download with three free topics; one in-app purchase unlocks every topic and future words, with no subscription. What it means for families: a parent knows what they are agreeing to before the first tap.
A website for parents
A home page with a play-a-round demo, how it works, languages, words, parent controls, price and parents' questions, plus help, privacy and terms pages and the App Store badge. What it means for families: a parent can see and hear the app in a minute and decide.
Set up to be found
Page titles, descriptions, headings, structured data, a sitemap and an llms.txt file, so Google and AI tools can read what the app is, who it is for and what it costs. What it means for families: the app is explained clearly to the search engines and AI assistants parents already ask.
The problems, and how we solved them.
Every project hits real obstacles. These are the ones on this build, each with what it was and what we did about it.
Children who cannot read
The challenge. A two year old cannot read buttons or instructions.
How we solved it. Every word is said out loud, with a picture for each and Pip asking the question. Nothing in the child's part of the app needs reading.
Families who speak another language at home
The challenge. Parents often want their child to learn English while understanding what is being asked in the family's language.
How we solved it. Buttons and the grown-up pages come in ten languages, and one tap repeats Pip's question in the family's language, then in English again.
Giving parents control
The challenge. Parents worry about screen time and about what small children can reach.
How we solved it. Daily play time with a goodnight lock or a reminder, a PIN, a parents' corner behind a grown-ups check, and separate profiles for siblings.
A private app for small children
The challenge. Apps for toddlers lose trust with ads and accounts.
How we solved it. No ads, no account and no tracking in the app, and it works offline. Progress stays on the device and in the family's own iCloud.
Explaining it in a minute
The challenge. A parent decides quickly, often on a phone.
How we solved it. The website opens with what the app does, a play-a-round demo with the real voice and pictures, the price and the privacy points, and the App Store badge.
Being found by families
The challenge. Parents search for ways to teach their child English, not for an app name.
How we solved it. The website is set up with clear titles, descriptions, structured data, a sitemap and an llms.txt file, so Google and AI assistants can read what Pip Says is and who it is for.
Hand-coded, written down, yours.
Every site we build follows the same rules, so you always know what you are getting and who owns it.
Hand-coded, no template
Written by hand for this business. No theme, no page builder, no pile of plugins slowing it down.
Fast, and better for search
Less code means faster pages, and speed is one of the things Google looks at. It also keeps visitors from leaving.
SEO and AEO, written down
What we do for Google and for AI assistants is agreed in writing before we start, then reported in plain English.
You own it
Once the final invoice is paid, the domain, the code, the words and the pictures are yours.
How we work, step by step → What a custom website includes →
Questions, answered.
What did YektaD do for Pip Says?
We designed and built the Pip Says app for iPhone and iPad and the website at pipsays.net that explains it to parents, with a demo, help, privacy and terms pages and the setup that helps Google and AI tools understand it.
Is Pip Says on the App Store?
Yes. It has been on the App Store since 6 November 2026, free to download for iPhone and iPad, with three free topics and one in-app purchase that unlocks every topic and future words. There is no subscription.
Who is Pip Says for?
Children aged about 2 to 6 learning their first English words, and their parents. It is made for families who speak another language at home: the buttons and grown-up pages come in ten languages.
Want an app and a website that explain it?
We design and build the app, the website and the way people find them. Custom apps start from £10,000, quoted by scope after a free call. Read about custom software.
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